As social media and PR coordinator for Monarch Espresso I am responsible for all online content and promotional items. I also design menus, t shirts and other deliverables.
I designed these t-shirts and sweatshirts for Monarch. They’re some of our fastest selling merch and super cozy. (all photos are mine unless otherwise credited)
For APR 332, Public Relations Writing. In PR Writing, we were allowed to pick our own client and create a feature release for a faux scenario. I chose Madewell as my client for this course because I have always admired their social media presence and find the history of their company and PR choices interesting. For the feature release, I pulled quotes from a RACKED interview with Rebecca Grice, HAIM’s stylist. I chose the band HAIM as new brand ambassadors for Madewell because I thought their ‘70s rock ‘n roll vibe grooved nicely with Madewell’s denim and leather staples.
This is another t-shirt design I created for Monarch Espresso. The first photo listed is a customer photo, photo credits to @_emstagrams.